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Showing results for “
Product management
".
April 10, 2023

Leveraging ChatGPT to Empower Data-Driven Product Management at Trality

How Trality's product management team leveraged ChatGPT, an AI-based language model, to conduct data analyses at the level of a professional data scientist. Faced with limited resources and a challenging data environment, we collaborated with colleagues and utilized various tools to extract, combine, and transform data for survival analysis. Through this process, we were able to uncover key insights into user behavior, subscription likelihood, and the impact of core activities on retention. This data-driven approach, powered by AI, has enabled us to make more informed decisions, improve customer experience, and optimize our platform for success

Work
Product management
May 24, 2023

Experimenting on our main funnel at Trality

Trality is a platform that offers investors the ability to rent trading bots. After launching the marketplace, they realized that while functionally their product had everything it needed, it was not good at emotionally catching the user, making them stay on the platform to finish the rental process. To address this issue, they turned to gamification using the Octalysis Gamification framework. They implemented several gamification techniques and saw significant improvements in their conversion rates. Gamification proved to be a powerful tool for product development, making the product more engaging and improving conversion rates.

Product management
Work
September 11, 2021

How Fave builds products

When I joined Fave as a new product manager, I was eager to understand how the team's product processes work. I met with each product manager and asked them how they do it. What surprised me initially was that they all followed different processes.

Product management
Leadership
July 25, 2021

Converting website visitors to app downloads

Fave's website has not been changed in years. While today most of users are on the mobile app, Fave still maintaining our web presence. Due to the low impact, it had never been prioritized and accumulated a few bottlenecks:

Product management
July 12, 2021

Revamping Fave’s consumer experience

How might we redesign a relevant daily lifestyle app with a defined, scalable experience? Here is what we did to answer this question at Fave.

Product management
April 20, 2021

Quick and dirty landing page experimentations

At Educatly, we noticed that our conversion rates by directing traffic to programs on our platform were too low. That's how we realized we had a problem with how information was structured on our program pages.

Product management
Consulting
March 2, 2021

Low-code referral system

Educatly is a platform for young people to find their study abroad opportunity of their dreams. At this time, we wanted to make use of our engaged users to bring referrals to the platform. We were ready to incentivize this by offering monetary compensation for successful referrals. What we did not have were engineers to build an end-to-end referral system.

Product management
Consulting
May 1, 2020

Navid Khataei

Support in bringing up low-cost easy-to-use Wordpress powered website.

Consulting
Product management
October 10, 2020

Viral Foundry

I helped the team build a vision for product and set-up tracking and analytics to support that vision.

Consulting
Product management
February 2, 2021

Product Strategy for Fave

Practical assignment for when I was applying for product management roles in 2019 and interviewing for Mindvalley.

Case study
Product management
September 11, 2020

How to plan your growth as a product manager (or product team)

For the past years, I have always been very reflective after one year in a job as this would usually be the time when I would move out of a role in a new one. I would think about the previous year, all the fuck-ups I had, how I’d grown, and what I would need to improve going into the new role.

Mentorship
Product management
July 16, 2020

You’ve just been promoted to Senior Product Manager. Now what?

There comes the time in the career of any product manager where the tools and trade you have been learning up until this point just do not cut it for you anymore.

Leadership
Mentorship
Product management
July 12, 2020

Why your product roadmap should not be a Gantt chart.

My introduction to roadmapping at my first product management job was a painful one.

Product management
January 2, 2020

Does Jira really suck?

Recently I went to a Product Manager Meetup and I couldn't help but notice that throughout the conversations almost everyone present complained about how much Jira sucks at least once - including myself.

Product management
December 10, 2019

How to know when to kill a project

Recently I found myself hands deep in a very promising project. There’s a business process involving the food ordering products I am currently managing, which requires us to manually create digital menus. 

Product management
April 10, 2019

Developing AIESEC’s Mobile App in 6 months.

In a bottom-up process, our organization had determined that it is beneficial to create a product of set functionalities that would engage our users after they had purchased our service.

Product management
Work
Case study
March 17, 2019

Virtual Design Sprint

If you’re familiar with Jake Knapp’s (of Google Venture fame) framework of the Design Sprint (as described in the book of The Sprint), you will know that it’s a highly effective tool to quickly produce solutions to vague problem-sets.

Leadership
Work
Product management